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Brand-hotel partnerships have certainly become popular in recent years. But just like the scare actor that jumps out at you in a haunted attraction, we never saw this collaboration coming: A hotel in Denver has teamed up with one of the Mile High City’s haunted houses to create a hyper-themed Halloween room.
Set designers from the 13th Floor Haunted House Denver madeover a room at The Curtis Hotel, a maximalist pop-culture themed hotel in Denver. The haunted house room is on the hotel’s 13th floor, which was already the dedicated “scary movie” floor with references to “The Shining” and other classics. But now, this nightmare-fueled space is decked out like the set of a haunted house with some well-played idioms like a literal skeleton in the closet and a monster hiding under the bed.
How to Book the Haunted House Hotel Room?
For Halloween lovers, the hotel is offering The Hyper Haunt Package that includes an overnight stay in the room, VIP passes to the off-site 13th Floor haunted house, plus other goodies, like a “Poison Apple” cocktail at The Corner Office bar, coffin-shaped flasks, and more. The package is available until Oct. 31, 2023.
So, what does a hotel room look like when haunted house set designers have free reign?
Flickering lights set the mood, there’s spider decor hanging above the bed, caution tape wrapping the room, a gory mask hanging in the bathroom with a “Beware” sign on the mirror, a fake severed finger on the TV remote, crime newspaper clippings in frames on the wall, and all kinds of other things that, in any other circumstance, would prompt complaint calls to the front desk.
Megan Pierce, director of sales and marketing at The Curtis Hotel, says the hotel aims to provide guests with unforgettable experiences. Throughout the year, the hyper-themed hotel has a maximalist lobby that pretty much doubles as a selfie studio with a vintage airstream, a chairlift with a neon-lit sun in the background, and a mock pool area with pink flamingos. Located in Denver’s theater district, each of the hotel’s floors come with its own theme, ranging from comic books to race car driving to a disco vibe.
“We pride ourselves on being unexpected and eccentric, and this time of year, a little spooky too,” Pierce says. “We are thrilled to partner with Denver’s world-famous haunted attraction to transform one of our 13th floor rooms into a horror-lovers paradise.”
Visit the 13th Floor Haunted House for More Scares
The themed hotel room also makes sense for the 13th Floor Entertainment team, as it’s been building out its Denver haunt with bars located in the 2023 haunted house, including a “Shriekeasy Bar” and a tarot tiki experience. For those who want to make a night out of haunted house hopping, there’s also axe-throwing lanes and private, heated R.I.P. cabanas with games and drinks and additional attractions.
So, as Halloween approaches, there’s no shortage of haunted hotels where you can book a ghoulish getaway and be on the lookout for signs there’s a ghost in your presence (should you be a believer). But, would you dare spend the night in this room decorated by haunted house set designers?